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SIX SIGMA SUPPORTS CUSTOMER RELATIONSHIP INITIATIVES

Financial Services Companies Benefit from Performance Improvement Methodology

For more than five decades, various "quality" efforts have been dedicated to improving customer satisfaction and service. Many of these efforts have either been unable to show any positive effect or failed outright. Following virtually every trend in management theory have been inspirational stories of individual customer service heroics and isolated cases of startling (if not long-lasting) success. But for the most part, the efforts provide superficial, short-term results.

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